CEO
Eric Park
Company vision & partnerships
Shapes the company direction and connects creative ideas with commercial opportunities.
TIKTOK-NATIVE. COMMERCE-OBSESSED.SEOUL → THE WORLD
SHORT BUT
SPICY.↗
Short films, Spicy results
↓01 / THE SHORT VERSION
Not another agency.
Your unfair advantage.
Built by a TikTok-native team and real brand operators. We connect the creative, the creators and the commerce — and execute every step.
From your first product listing to your next market, we build the system behind the sale. Experience with K-beauty brands including Dr.Melaxin and Be Plain.
SPICIER.
Content → Creators → Ads → Conversion → Scale
02 / WHAT WE BRING
All the ingredients.
One execution team.
Not five disconnected suppliers.
One connected revenue system.
01TikTok Shop, ready to sell.
+
Account creation, approvals, catalog, payments, shipping and affiliate setup. Your selling infrastructure, connected from day one.
ONBOARDING / OPERATIONS02Made for the feed.
+
Conversion-first short-form creative, localized for the people and culture in each market. Strong hooks. Clear product stories. A reason to buy.
CONTENT / CREATIVE03The right people. Real reach.
+
Creator selection and paid influencer seeding, with collaboration structures built around your brand and target market.
CREATORS / SEEDING04Put performance on repeat.
+
GMV MAX campaign setup, creative direction, budget allocation and ongoing optimization. Reporting that connects ROAS, CPA and GMV.
PERFORMANCE / ADS05Global isn't copy-paste.
+
Market-specific product mixes, pricing and sales strategy. Practical operating guidance for your next stage of growth.
STRATEGY / EXPANSION06AI contents. Human ambition.
+
AI-powered short-form video production, from beauty-inspired visual worlds to product storytelling. Videos under 15 seconds, with packages from 10 to 100 videos.
Explore AI content packages ↗03 / LOCAL FLUENCY. GLOBAL AMBITION.
Different markets.
Same appetite.
United States ↗Japan ↗Korea ↗Thailand ↗Vietnam ↗Singapore ↗Malaysia ↗Philippines ↗
Different minds.
One Korean spicy team.
Meet the people behind Short But Spicy.
CMO
Donald Park
Marketing strategy & growth
Connects brand positioning, channel strategy and performance marketing.
CCO
Debbie Hong
Creative direction & storytelling
Guides the visual language and stories behind every creative concept.
COO
Dongjun Won
Oversees data-driven project operations and performance management.
Senior Operation Manager
Inna Choi
Operations & delivery
Coordinates teams, timelines and the details that keep projects moving.
Lawyer
Jongmin Yoo
Legal & commercial guidance
Supports the team on contracts, rights and commercial considerations.
Account Manager
Seoyoung Shin
Campaigns & community
Coordinates campaign activity, content calendars and audience engagement.
04 / AI CONTENT PRODUCTION
More creative.
More possibilities.
AI-powered short-form videos.
Each video is under 15 seconds.
10 videos
USD130
per video
Package total USD 1,300
AI short-form video production.
Start with 10 ↗30 videos
USD110
per video
Package total USD 3,300
AI short-form video production.
Build momentum ↗50 videos
USD100
per video
Package total USD 5,000
TikTok ad management included on the first USD 25,000 in ad spend. A 7% service fee applies only to spend above USD 25,000.
Scale your creative ↗100 videos
USD90
per video
Package total USD 9,000
TikTok ad management included on the first USD 50,000 in ad spend. A 5% service fee applies only to spend above USD 50,000.
Go all in ↗05 / BUILT AROUND YOUR GROWTH
TikTok Shop
Onboarding & Operation
ONBOARDING / 3-MONTH CONTRACTYour launch.
Your launch.
Up to two markets.
KRW5,000,000
Onboard TikTok Shops in up to 2 countries, with design production included.
Plan your launch ↗- Complete shop setupSeller Center accounts, KYB/KYC document support, payment and shipping settings, return policies, catalog uploads, category mapping, Shop URLs and affiliate program setup.
- Market strategy & ROI consultingMarket research, product pricing, margin planning and launch-market ROI scenarios.
- Shop design & productionMain banners, product detail pages, promotional assets and thumbnails, with a consistent design guide.
- Operations trainingShop Performance Score, Shop Tier, platform workflows and optimization guidance.
- Logistics coordination & trainingFBT onboarding guidance, 4PL partner coordination and inventory management standards.
- Launch supportSeasonal promotion planning, competitor monitoring and policy-related risk response during the contract.
TikTok Shop Operations + Ad Management
Keep your shop moving.
KRW1,500,000
Monthly base fee
- Daily Seller Center management and shop health monitoring
- Product listings, catalog updates, pricing and inventory coordination
- Order tracking, fulfillment coordination, returns and refund workflows
- Customer inquiries, review monitoring and issue escalation
- Campaign registration, vouchers, promotions and merchandising updates
- Affiliate program administration and creator sample coordination
- Policy compliance monitoring, account issues and support escalation
- Sales reports, competitor monitoring and ongoing optimization
Make every dollar work.
10%
Of ad spend · No minimum amount required
- GMV MAX campaign setup and ongoing optimization
- Campaign structure, audience strategy and bidding management
- Creative direction, hook strategy and performance feedback
- Budget allocation and seasonal promotion planning
- ROAS, CPA and GMV reporting with actionable insights
Ad spend is paid separately. Eligible AI Content Production packages include ad management up to the limits below.
Discuss ad management ↗06 / GLOBAL REACH. LOCAL MINDS.
We’re
global.
The world is our brief.
We work with clients around the world, bringing local perspective to every market. As our clients’ needs evolve, we recruit talent in the regions they want to reach.
Seoul
Hyehwa
Seoul office
Vancouver
Coal Harbour
Vancouver office
Bangkok
Thonglo
Bangkok office
© OpenStreetMap contributors
Different places. Shared ambition.
Let’s connectYOUR NEXT CHAPTER / STARTS HERETell us what
Tell us what
you're building.
A new market. A new idea.
Let's make it happen.